Identity reviews have become increasingly necessary as brands evolve and grow in size. What was effective and clear one year ago may be unable to support a sudden surge in growth. An idea which carried a successful advertising campaign may not translate to a range of corporate literature.
PeptoLab's identity review is aimed at reevaluating your visual identity, and creating a backbone to your brand expression. It provides a logical, simple toolkit by which your above- and below-the-line communications can adhere to for consistency and familiarity.
Your identity 'bible' will be the tangible evidence of this assessment, and can be produced as a printed or digital document to best suit your delivery methods. The identity guide is more comprehensive than a simple style guide - it will allow you full flexibility for your visual expression, being as versatile as you need it to be.
We create solid digital products. Web pages that load quickly
and perform reliably. Intranets that fully utilise the company's
internal resources. Truly interactive applications, not just
We fully support the use of content management systems and build
them into websites wherever possible. PeptoLab understands the
flexibility of the medium. Our skills have been utilised on a wide
range of client projects. From simple awareness projects to
powerful dynamic sites, high impact banner advertising, large-scale
corporate digital strategy implementation, CD ROM presenters, and
sophisticated presentation applications in Flash.
We're eager to show how we can make your idea work.
Even though we love our computers, we still use pencils, paper and markers. It's because we grew up and trained with printed media. As much as our passion extends to the wonderful impermanency of digital media, we love the feeling of the printed word and image.
Our traditional skills involve disciplines such as annual reporting and catalogue publishing, identity programs, marketing and traditional advertising.
We see through each job from brief to delivery, including quotations, printer liaison, proofing and press checks to ensure a quality, unmistakable print job.